To be fair, there's always the chance that Apple could improve its sale this year. In the past, resellers have undercut Apple on Black Friday by as much as 13%. The Apple Store's Black Friday sale is one of the worst you'll see. That's just one example of how authorized resellers can undercut Apple during the holiday season. Some of the newer models even received a $140 gift card, whereas Apple's iPad gift cards topped out at $50.

How will that change education?īy comparison, last year Target bundled nearly every iPad with a minimum $100 Target gift card. In 2014, the retailer bundled iTunes gift cards ranging from $25 to $100.įamilies are leaving public schools. For instance, in 2013 the Apple Store bundled Apple Store gift cards ranging from $50 to $150 with select purchases. It's important to note that although the basic format of Apple's Black Friday sale hasn't changed much in the past few years, the bundled gift card has. Expect to see a free gift card with the purchase of select Macs, iPads, and iPods, sold at full price. It's also one of the easiest sales to predict because Apple hardly ever changes its format. Apple's Black Friday Sale Will Disappoint, Resellers Will Bring the DealsĪlthough the Apple Store's Black Friday sale will receive a lot of media attention, it's actually one of the worst - if not the worst - Black Friday sales you'll see. Then, consider signing up for the DealNews Select newsletter to keep track of the latest deals in your inbox, or download our app to have them at your fingertips.

So before you spend a dime at the Apple Store, check out our Black Friday predictions to find out how you can get Cupertino's tech at a fraction of the cost this year. In previous years, Apple authorized resellers have undercut Apple on Black Friday by as much as 13%, and this year will be no different.

While some Apple fans may think the only way to purchase iDevices is at full price, the truth is that the majority of Apple products will see various discounts, especially on Black Friday.

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